Resume

Education

UX / UI Designer

Immersive UX Design CareerFoundry Course - 2023 - 2024

PlutoPay | E-wallet web app that allows users to budget their finances, send money, shop online without entering credit card details.

  • Applied the user-centred design approach for a responsive web app for user to be able to make transactions in one place without the use of a debit or credit card.

  • Lead competitive analysis, user surveys & interviews, user flows, card sorting, sitemap.

  • Created 174 wireframes, 2 prototypes, usability testing 3 users with suggested improvements.

UX/UI Designer

Intro to UX Design CareerFoundry course - 2023

Engage app | Mobile app for users to learn a new language on the move.

  • Adhered to the design thinking approach for a mobile app for users to learn languages on the move.

  • Conducted competitive analysis, user interviews, developed user personas, created user flows.

  • Designed 57 wireframes, 1 prototypes, usability testing 3 participants with suggested improvements.

UX Designer

Coursera Google UX Design course - 2022

Cinema Booking app | How to book a movie ticket quickly

  • Adhered to the design thinking approach for a mobile app for users to learn languages on the move.

  • Conducted competitive analysis, and user interviews, developed user personas, and created user flows.

  • Designed 25 wireframes, 1 prototype, usability testing 3 participants with suggested improvements.

Experience

Freelance Designer                                                         

Various businesses, in London - 2023 - Present

  • Consulting on Bag & Accessories design, manufacturing and range planning.

Founder / Designer

Own Leather Goods Brand - 2020

  • Designing and making premium leather and fabric bags and accessories.

  • Negotiation with suppliers in the UK and abroad.

  • Research and deploy pricing strategies for full-price and discount sales.

  • Creating marketing strategies to fulfil both social and newsletter.

  • Selling online and building relationships with wholesalers to achieve sales.

Bag & Accessories Designer

Orla Kiely - 2017 - 2018

  • Designed Stem ranges in Matt laminated, textured vinyl, Leather, Pack-aways, travel & baby bags.

  • Researched seasonal mood boards in line with department strategy.

  • Collaborated with Print, Retail and Clothing teams to deliver deadlines consistently.

  • Built upon existing bestselling styles and inject newness into the range by adding value to product with trims and design details, etc.

  • Created tech packs in Illustrator to communicate designs for suppliers.

  • Regular communication with factories in the Far East.

Bag & Accessories Designer                                                                       

Cath Kidston, London - 2014 - 2017

  • Designed bags, accessories, and nappy bags, collaborating with various teams.

  • Communicated regularly with factories, including trips to the Far East.

  • Successfully developed travel and leather product ranges.

Skills & Tools

  • User Research: Competitive Analysis, User Surveys, Interviews, UX Trends

  • Data Analysis: Content Audits, Analytics Interpretation

  • Information Architecture: Card Sorting, Sitemaps, User Flows

  • Design & Prototyping: Wireframing, High-Fidelity Prototyping, Mockups

  • Usability Testing: Test Planning, Conducting Sessions, Analyzing Results

  • Stakeholder Management: Presentations, Feedback Incorporation

  • Tools: Figma, Marvel, Adobe Creative Suite, Google Analytics, Microsoft Office